New Zealand and Taiwan experience opposite seasons, a fact which has contributed to New Zealand becoming a main source of fruit imports for Taiwan. The new products SunGold kiwi and Rockit apples have been well-received in the Taiwan market. Tariffs on most product categories have been gradually eliminated for New Zealand imports into Taiwan following the Agreement between New Zealand and the Separate Customs Territory of Taiwan, Penghu, Kinmen, and Matsu on Economic Cooperation (ANZTEC) taking effect on Dec. 1, 2013. Some of the exceptions include rice, deer antler, and liquid lotions. As a result, at present, approximately 98.5% of New Zealand’s product exports to Taiwan by value are not subject to tariffs.
Tariffs on a range of New Zealand products, such as apples, all dairy products, cherries and wine, were removed immediately upon the free trade accord coming into force. Sales of these products in Taiwan increased significantly thereafter, with New Zealand apple exports to the island rising by as much as 210 percent. In addition, in July 2016, Spring Sheep Dairy, a joint venture between state-owned Landcorp Farming Ltd., New Zealand’s largest farmer with over 1.6 million livestock, and agribusiness investment company SLC Group, selected Taiwan to launch two of its premium, niche nutritional brand “Spring Sheep” products, to be sold through a local pharmaceutical chain, illustrating that Taiwan has been recognized internationally as a prime market for top-quality products.
Source: Ministry of Economic Affairs